Blog

As a small business owner, you can leverage AI to make your customers feel valued and keep them coming back for more.

You want your emails to drive purchases. Even if you don’t sell online, emails are an excellent motivator and nurturer for in-person purchases if you can get recipients to open them.

According to recent research, consumers sustainability demands are rising and customers are willing to pay more for it. Now is the ideal time to embrace going green for more green.

Here are a few tips on how you can keep your focus in a world that rewards anything but.

You need to start building your email list. With a list, you can stay in touch and remain top-of-mind by sending newsletters, discount coupons, information on events, and specials.

If you’ve been thinking about ditching the monthly cost of office rent, you're not alone. A recent study by Clarify Capital shows a shift in how small businesses are viewing office space.

Ask yourself a simple question—what’s holding your potential customers back from buying from you? You might think cost. Perhaps it’s ease of purchase (online ordering), location, or not knowing about you.

A gig worker (independent contractor, freelancer, or contingent worker) is someone who works on a temporary, flexible basis, often for multiple clients or companies.

Hiring is one of the costliest things you do as a business as it can leave you exposed and vulnerable.

If your content is stale and doesn’t resonate with your target audience, you need to fix that stuff now—even if you think no one reads anymore.