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Published by: Tanner Carlson | Published on: 27 May, 2024

This is not a comment on the actual item or service you sell but in how you present it. If you’re not using your audience’s language and talking to a need they’ve identified, you’re fighting a marketing battle, and you need to change that today.

Published by: Tanner Carlson | Published on: 20 May, 2024

As a small business owner, you can leverage AI to make your customers feel valued and keep them coming back for more.

Published by: Tanner Carlson | Published on: 13 May, 2024

You want your emails to drive purchases. Even if you don’t sell online, emails are an excellent motivator and nurturer for in-person purchases if you can get recipients to open them.

Published by: Tanner Carlson | Published on: 06 May, 2024

According to recent research, consumers sustainability demands are rising and customers are willing to pay more for it. Now is the ideal time to embrace going green for more green.

Published by: Tanner Carlson | Published on: 29 Apr, 2024

Here are a few tips on how you can keep your focus in a world that rewards anything but.

Published by: Tanner Carlson | Published on: 22 Apr, 2024

You need to start building your email list. With a list, you can stay in touch and remain top-of-mind by sending newsletters, discount coupons, information on events, and specials.

Published by: Tanner Carlson | Published on: 15 Apr, 2024

If you’ve been thinking about ditching the monthly cost of office rent, you're not alone. A recent study by Clarify Capital shows a shift in how small businesses are viewing office space.

Published by: Tanner Carlson | Published on: 08 Apr, 2024

Ask yourself a simple question—what’s holding your potential customers back from buying from you? You might think cost. Perhaps it’s ease of purchase (online ordering), location, or not knowing about you.

Published by: Tanner Carlson | Published on: 01 Apr, 2024

A gig worker (independent contractor, freelancer, or contingent worker) is someone who works on a temporary, flexible basis, often for multiple clients or companies.

Published by: Tanner Carlson | Published on: 25 Mar, 2024

Hiring is one of the costliest things you do as a business as it can leave you exposed and vulnerable.